What is a Product Vision Board?

Product Vision Board is a tool that helps formulate and visualize the product vision. It serves to align goals, target audience, user needs, and key product advantages.

Main components of the Product Vision Board:

• Target Audience — who will use the product.
• Needs — what problems or tasks of users the product addresses.
• Product — what exactly is being created, main functions, and features.
• Business Goals — what value the product brings to the business.

Using the Product Vision Board helps the team focus on the main points, make decisions aligned with the overall strategy, and communicate effectively with stakeholders.