Tell me more about the specifics of your field of activity in your current company.

In my current company, I analyze the product to improve user experience and increase key metrics. My work involves collecting and processing user behavior data, conducting A/B tests, formulating hypotheses, and testing them.

Main tasks:

• Analyzing user journeys and identifying bottlenecks
• Monitoring engagement and conversion rates
• Preparing reports and presentations for the development team and management
• Collaborating with marketing and development teams to implement improvements

For example, I analyzed why users do not complete registration and suggested changing the form, which led to a 15% increase in conversion. This approach helps make informed decisions based on data.