Junior — Middle
What is funnel analysis?
sobes.tech AI
Answer from AI
Funnel analysis — a method of analyzing user behavior that allows tracking the sequence of steps a user takes within a product, and identifying at which stage users drop off or are lost.
For example, in an online store, the funnel might look like this:
- Visiting the website
- Viewing a product
- Adding a product to the cart
- Placing an order
- Payment
By analyzing how many users move from one step to the next, it is possible to understand where problems occur and optimize the process to increase conversion.