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What are sessions per user and how to improve them?

sobes.tech AI

Answer from AI

Sessions per user is a metric that shows the average number of sessions (visits) by a single user over a certain period of time. It helps to understand how often users return and interact with the product.

To improve sessions per user, you can:

  • Increase the value and interest of content or features so that users want to return.
  • Implement notifications and reminders (push, email) to encourage repeat visits.
  • Improve UX/UI to make interaction convenient and enjoyable.
  • Add gamification, personalization, and social elements.

For example, if an app has an average of 2 sessions per user per week, after implementing new features and notifications, this metric can increase to 3-4, indicating increased engagement.