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Kuidas erineb MRR tulu?
sobes.tech AI
Vastus AI-lt
MRR (Monthly Recurring Revenue) is an indicator of the monthly recurring revenue that a company receives from subscriptions or regular customer payments. It reflects a stable income that can be expected each month.
Revenue (or total revenue) is a broader indicator that includes all of a company's income over a specific period, including one-time sales, services, subscriptions, and other sources.
Differences:
- MRR considers only regular, recurring payments, which is important for SaaS and subscription businesses.
- Revenue includes all types of income, including irregular and one-time.
Example: if you have 100 subscribers, each paying $10 per month, MRR = $1000. If this month you sold additional licenses worth $500, then the total revenue will be $1500, but MRR remains $1000, as $500 is a one-time income.